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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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2 min read

4 key factors in creating a successful Buyer Persona

Do you think all people buy the same way? Let's see, will a teenager with a summer job have the exact needs of a 30-year-old adult? Will the content a 15-year-old girl sees be the same as a 40-year-old woman? Would a person who has little knowledge...

How to improve the customer experience with the value proposition?

5 min read

How to improve the customer experience with the value proposition?

By focusing on the customer experience, companies generate greater loyalty from their buyers, grow their brand presence and, therefore, their...

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3 min read

Improve your profile and get better leads on LinkedIn

LinkedIn is a professional network with over 400 million users. It would help if you learned how to make your profile stand out with such an...

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3 min read

Google Analytics: how and why it is important in UX

Currently, the digital world has captured both people in general and companies. At this time, many people visit websites to purchase products, hire...

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4 min read

How to define the best business indicators?

Achieving success in our organization, being more efficient, actively listening to our customers, and being ahead of the competition are some of the...

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3 min read

The importance of banners on websites

Regarding advertising and customer experience, banners are an effective way to achieve both, either by showcasing your products or services,...

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4 min read

Key benefits of defining your processes

When we talk about functions, procedures, and business processes, we notice an important difference: the order. A function can be a process (such as...

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5 min read

Definition of Customer Experience in 2022

Businesses are characterized by offering clients a product or service and engaging more with them. Still, the part after using the product or...

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3 min read

Spark the interest of your prospects in follow-up mailings

When sending an email to offer your products or services, it is crucial to have concrete and effective communication.

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1 min read

How to interact with a customer wish list in Magento 2

The customer wishlist is an important tool to offer a better user experience, increase sales and obtain more data from the customer in order to model...

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