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GROWTH INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Power your workflows with intelligent automation in HubSpot.

6 min read

Intelligent automation at HubSpot

Some tools, like HubSpot, make it possible for businesses of all sizes to optimize their workflows, save time, and focus on what truly matters: building and maintaining relationships with their customers.

Co-pilot AI in development and the limits of automation today

9 min read

Co-pilot AI in development and the limits of automation today

Artificial intelligence is no longer a futuristic promise—it has become a daily tool, especially in the realm of enterprise software development.

After the click: UX challenges that cost millions

15 min read

After the click: UX challenges that cost millions

Have you ever stopped to think what happens after the user clicks?

How Appian transforms your business

4 min read

How Appian transforms your business

Imagine you run a company where the processes, from approving contracts to handling claims, are like a giant jigsaw puzzle.

Lean AI revolution redefines executive business success

10 min read

Lean AI revolution redefines executive business success

The Lean AI Revolution is sweeping through boardrooms and C-suite offices, transforming how businesses operate and compete. Imagine a world where...

RPA vs. AI automation: the true potential for your business

7 min read

RPA vs. AI automation: the true potential for your business

RPA vs. AI automation is a topic that’s sparking boardroom debates across industries. As a C-level executive or board member, you’re tasked with...

Zero-click CX design

12 min read

Zero-click CX design

What if I told you that the biggest obstacle in your digital experience isn’t the design, nor the speed… but the click itself?

Revolutionizing insurance: the impact of Customer Experience

4 min read

Revolutionizing insurance: the impact of Customer Experience

In the insurance industry, customer experience (CX) has emerged as a cornerstone for achieving sustainable growth and competitive advantage.

Benefits of Process Mining and why the competition has an advantage

7 min read

Benefits of Process Mining and why the competition has an advantage

"Efficiency is doing things right; effectiveness is doing the right things." — Peter Drucker

What is RPA and what is it for?

10 min read

What is RPA and what is it for?

Imagine repetitive and tedious tasks—those that consume hours of your team’s valuable time—being completed without human intervention and with...

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