How to interpret the client's silences and prevent abandonment
Importance of customer experience design Gathering feedback from satisfaction surveys is important, but have you ever wondered what happens with what...
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What We Offer
We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions
Customer Experience
We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.
Marketing & Sales
We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.
Pricing & Revenue
We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.
Digital Transformation
We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.
Operational Efficiency
We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.
Customer Experience
Marketing & Sales
Pricing & Revenue
Digital Transformation
Operational Efficiency
Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.
15 min read
Importance of customer experience design Gathering feedback from satisfaction surveys is important, but have you ever wondered what happens with what...
9 min read
For executives and sales directors, ensuring consistent control, effective monitoring, and strict compliance within the sales team is critical to...
6 min read
For executives and sales directors, achieving consistent, predictable sales outcomes is a persistent challenge in an environment defined by shifting...
10 min read
As a consultant specializing in sales strategy at ICX Consulting, I’ve witnessed the challenges that organizations face when striving for consistent,...
12 min read
How many times have you installed an app or started using a service only to abandon it within a few days?
9 min read
Imagine a sales manager reviewing their KPI dashboard at the end of a quarter: lead conversion rates are inconsistent, even after sending thousands...
6 min read
An Operating Model (OM) is the structural framework that defines how an organization creates and delivers value through its processes, people,...
17 min read
In today's fast-paced and ever-evolving marketplace, customer loyalty is the cornerstone of long-term business success.
5 min read
Digital transformation has often been misunderstood as a purely technological initiative.
10 min read
Customer Experience (CX) has evolved from an emerging concept to a critical strategy that defines organizational sustainability and success in...