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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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5 min read

Conquer customers with business development strategies

Every organization needs to solve different types of challenges in its commercial areas. For example, aligning marketing, sales, and service teams, developing new customer strategies, or generating new customers. The latter process is known as...

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4 min read

Design Thinking & Customer Experience Design

Nowadays, it has become a necessity to understand what are the objectives and problems faced by customers. Based on this, strategic decisions must be...

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4 min read

Business Model Canvas: a new way to understand your customers

Business Model Canvas is a strategic tool that assists teams in creating a business model or for those that wish to have a guide that analyzes or...

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3 min read

Omnichannel in your marketing strategy

Nowadays, it is necessary that our marketing strategies cover different channels to communicate with our buyer personas or prospects. But, do we know...

How to create better experiences with your Omnichannel strategy?

2 min read

How to create better experiences with your Omnichannel strategy?

With the increase in technological devices and applications, it is becoming increasingly difficult for a company to manage a single element where it...

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3 min read

How to improve UX through Omnichannel?

Before learning about the improvement of the User Experience (UX) through Omnichannel, it is essential to be clear about the concept of omnichannel,...

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4 min read

Retail, Christmas Season and Omnichannel Strategy

The end of the year holidays are times that brings with them a big boost in consumption, and as a consequence of this, most retail companies prepare...

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3 min read

Optimizing your website in Magento

Making sure your website is running in an optimized way is of utmost importance for your sales. Loading speed has a direct impact on your customers,...

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3 min read

5 relevant aspects that make up a Customer Journey

Today, organizations are looking for the best channels to communicate with their customers or approach potential customers, establish solid...

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4 min read

How to customize the Magento Admin site (part 1)

Every Magento instance consits of at least two seperate sites: the frontend, which allows customers to navigate, create accounts and purchase goods,...

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