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Designing Microinteractions: The Key to UX Success
Yashin Fonseca | May 29, 2025
Have you ever wondered what makes certain applications or websites so enjoyable to use?
Yashin Fonseca | May 29, 2025
What is marketing automation and what are its benefits?
Automating processes is not a new topic, for years companies have been looking for ways to maximize their resources and marketing departments are no...
Did you know that you can automate these processes with a CRM?
Imagine you are a small businessman, in this particular case a un CRM would be in your head, you probably already know that Susana prefers products...
Workflow automation: slash costs, skyrocket results
"Efficiency is doing things right; effectiveness is doing the right things." – Peter Drucker
We Love the Business Model Canvas (and so should you!)
In 2008, Alex Osterwalder developed a tool to facilitate the analysis, mapping, and visualization of a company's business models. The “Business Model...
Benefits of an Aligned TOM in the Digital Age and OTAs in Hospitality
In the hospitality industry, the strategic alignment of a well-thought-out Target Operating Model (TOM) with digital transformation initiatives has...
Value and implementation of sites, stores and views in Adobe Commerce
Through this blog we will learn how to implement and know the importance of a great feature that Magento gives us, which allows us to have different...
SaaS: A comprehensive guide to software as a service.
The SaaS (Software as a Service) model has changed the way companies access, use, and manage technological solutions. Instead of relying on costly...
5 Ways to Increase the Average Bill of Your Customers
There are several ways to measure and increase the sales levels of a store, either online or physical, and one of them is to increase the average...
Understanding Empathy Maps: UX Design Guide | ICX
Do you understand what the primary needs your customers seek to satisfy are? What is their objective, and what frustrates them in the process? Do you...
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