GROWTH INSIGHTS
Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.
Process Automation

9 min read
What is a Business Process Manager (BPM) and what is it for?
In today’s business world, where everything changes at lightning speed and adaptability is essential, effective process management has become...

14 min read
Benefits of using BPM
Nowadays, companies operate in an environment that is constantly changing and where competition never lets up.

11 min read
When is it necessary to use a BPM?
Today, efficiency and internal process optimization have become fundamental pillars for the success of any organization.

11 min read
What is Oracle Eloqua?
Every interaction with a customer is an opportunity to strengthen the relationship, build trust, and stand out from the competition.

8 min read
Process Mining
Process Mining has emerged as a revolutionary tool in business process management and optimization, representing a significant leap from traditional...

4 min read
How Appian makes user interfaces simple and powerful for your business
I like to imagine building business apps that my team actually enjoys using no manuals, no headaches, and definitely no need for a team of coding...

11 min read
AI in HubSpot: Automatically answer tickets with chatbots
AI-powered chatbots have transformed customer service management, and HubSpot has made a significant leap forward with the launch of Breeze AI.

8 min read
HubSpot data model: your CRM in perfect order
Imagine opening your CRM and finding everything in perfect order: contacts are up to date, properties are clearly organized and data accurately...

8 min read
Tableau features and benefits
Tableau, founded in 2003 by Chris Stolte, Pat Hanrahan, and Christian Chabot, has become one of the most widely used tools for data visualization.