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What We Offer

We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Does Appian replace your current system or enhance it?

9 min read

Does Appian replace your current system or enhance it?

When a company decides to implement a platform like Appian, it typically faces a strategic question: is it about replacing what already exists, or augmenting it to achieve greater efficiency?

How to interpret the client's silences and prevent abandonment

15 min read

How to interpret the client's silences and prevent abandonment

Importance of customer experience design Gathering feedback from satisfaction surveys is important, but have you ever wondered what happens with what...

Control and compliance of sales team with Sales Performance Scorecard

9 min read

Control and compliance of sales team with Sales Performance Scorecard

For executives and sales directors, ensuring consistent control, effective monitoring, and strict compliance within the sales team is critical to...

Benefits of using Appian in your digital transformation strategy

6 min read

Benefits of using Appian in your digital transformation strategy

Digital transformation has shifted from being optional to a strategic necessity.

Improve control and tracking of sales with Sales Performance Scorecard

6 min read

Improve control and tracking of sales with Sales Performance Scorecard

For executives and sales directors, achieving consistent, predictable sales outcomes is a persistent challenge in an environment defined by shifting...

Transform your digital business model and leave obsolete tasks behind

6 min read

Transform your digital business model and leave obsolete tasks behind

“The greatest danger in times of turbulence is not the turbulence – it is to act with yesterday's logic.” – Peter Drucker

Hybrid SEO integrating the classic and the new

5 min read

Hybrid SEO integrating the classic and the new

Talking about SEO today means navigating a constantly evolving landscape.

Turn your order to cash into a profit engine with Appian

4 min read

Turn your order to cash into a profit engine with Appian

When I accompany companies in their transformation projects, I usually find a common denominator: the Order to Cash (O2C) process is full of...

What is the Sales Score Performance Methodology?

10 min read

What is the Sales Score Performance Methodology?

As a consultant specializing in sales strategy at ICX Consulting, I’ve witnessed the challenges that organizations face when striving for consistent,...

Designing the first 72 hours to maximize activation & value

12 min read

Designing the first 72 hours to maximize activation & value

How many times have you installed an app or started using a service only to abandon it within a few days?

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