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What We Offer

We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

What is Appian for? Automation case studies

14 min read

What is Appian for? Automation case studies

Organizations need to optimize processes, reduce manual errors, and respond rapidly to market changes through digital transformation initiatives.

Automating process exceptions the trap that drains your profits

10 min read

Automating process exceptions the trap that drains your profits

Imagine sitting in a boardroom, charts flashing across the screen, your CFO nodding approvingly at the latest dashboard. Everything looks efficient...

Run on Autopilot, Stay in Control: Meet Interfacing DBP

4 min read

Run on autopilot, stay in control: meet interfacing DBP

When I talk to a CEO, CFO, or COO, I usually start with the same idea: If technology doesn't accelerate the business, it only adds noise.

Quick technology stack audit

10 min read

Quick technology stack audit

Imagine sitting in a boardroom, poring over the latest quarterly report, only to spot that nagging line item: IT maintenance costs creeping up again,...

Why BPMN in Appian Matters for Every CEO Who Wants Results

7 min read

Why BPMN in Appian matters for every CEO who wants results

When we at ICX talk about process management and automation, we think not only about "drawing processes", but also about making those models "alive",...

Designing the

11 min read

Designing the aha moment: key to usability and conversion

How long do you think it takes a user to decide if your digital product is valuable or not?

Does Appian replace your current system or enhance it?

9 min read

Does Appian replace your current system or enhance it?

When a company decides to implement a platform like Appian, it typically faces a strategic question: is it about replacing what already exists, or...

How to interpret the client's silences and prevent abandonment

15 min read

How to interpret the client's silences and prevent abandonment

Importance of customer experience design Gathering feedback from satisfaction surveys is important, but have you ever wondered what happens with what...

Control and compliance of sales team with Sales Performance Scorecard

9 min read

Control and compliance of sales team with Sales Performance Scorecard

For executives and sales directors, ensuring consistent control, effective monitoring, and strict compliance within the sales team is critical to...

Benefits of using Appian in your digital transformation strategy

6 min read

Benefits of using Appian in your digital transformation strategy

Digital transformation has shifted from being optional to a strategic necessity.

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