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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

The perfect recipe for a clean HubSpot Database

6 min read

The perfect recipe for a clean HubSpot Database

Did you know that, just like a recipe requires fresh and well-prepared ingredients to achieve a delicious dish, data cleanliness is essential for the success of campaign strategies and communication personalization?

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Understanding attribution models for effective marketing

7 min read

Understanding attribution models for effective marketing

Has your company ever applied a methodology that certifies the performance of your company's overall conversion through marketing channels,...

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ABM strategy, the gateway to closing B2B Deals

8 min read

ABM strategy, the gateway to closing B2B Deals

If 86% of marketers say their ABM strategies acquire more customers than traditional methods, improving customer lifetime value by reporting up to a...

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Transforming data into business decisions

3 min read

Transforming data into business decisions

In daily life, we are constantly bombarded with information. Hundreds of WhatsApp messages, an inbox full of unread emails, and a constant and...

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Operational Model for Success in 2024

4 min read

Operational Model for Success in 2024

In the dynamic business landscape of 2024, navigating towards the future poses an imperative challenge for organizations seeking sustainable success....

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¿Qué es Tableau y para qué sirve?

3 min read

What is Tableau and what is it used for?

Did you know that Tableau is popular in many large companies? Knowing how to use such tools is truly important nowadays in the world of data.

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Discovering Tableau:

4 min read

Discovering Tableau: a step-by-step implementation guide

In the fast-paced world of data analytics, having tools that simplify the understanding and presentation of information is essential. In this...

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Why a CRM is essential for the commercial development of your company

5 min read

Why a CRM is essential for the commercial development of your company

You have surely heard the term CRM at some point. Today this tool is used by many companies. It is a philosophy of relationship management with...

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Datos, ventas y tecnología

4 min read

Data, Sales, and Technology: Empowering Commercial Teams

In the current digital era, data has become the most valuable asset for companies. Its ability to transform sales teams and enhance performance has...

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Team Collaboration: Integrating CRM into Your Company

4 min read

Team Collaboration: Integrating CRM into Your Company

In today's business landscape, where adaptability and operational efficiency are crucial, effective team collaboration stands as the cornerstone of...

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