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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

What is marketing automation and what are its benefits?

4 min read

What is marketing automation and what are its benefits?

Automating processes is not a new topic, for years companies have been looking for ways to maximize their resources and marketing departments are no exception.

Processes in Formula 1

3 min read

Use case: Processes in Formula 1

Formula 1, commonly abbreviated as F1, is the highest level of international single-seater racing. However, it is not only a sport but also a complex...

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4 min read

How, why, and when to implement a loyalty plan!

Have you ever wondered why some companies have loyal and committed customers while others seem to have a constant turnover of new customers?

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2 min read

Introduction to Adobe Commerce Coupons

A coupon is a perfect way to attract new customers to your store by offering them discounts on products you choose or that the customer has shown...

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1 min read

How to configure the wishlist in Magento

E-commerce platforms offer the functionality to store lists of products that interest users. Also, this helps improve the customer experience by...

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4 min read

Benefits of User Experience in Your Company's Ecommerce

Currently, many people prefer not to leave the comfort of their homes and do their shopping for clothing, shoes, accessories, food, technology, among...

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5 min read

Best success stories of companies with UX/UI strategies

You've probably asked yourself: What do companies do to achieve successful results through their platforms?

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4 min read

Benefits of having your corporate blog on HubSpot

Blogging is used to nurture your audience with valuable content, but also to attract people to your website. It is also a fundamental part of Inbound...

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2 min read

What is Service Blueprint and why use it to improve CX?

Do you want to generate an extraordinary customer experience? Do you want to design a service that satisfies consumers?

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Benefits of planning your marketing campaigns in HubSpot

How do you plan your marketing campaigns? Planning starts with defining a seasonal discount, a publication calendar, a brief and creative designs to...

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