Create content for each stage of your customer's buying process
Consumers have changed their buying habits, and in recent years internet access has played a key role in that change. Before, a TV advert could be...
Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.
5 min read
Consumers have changed their buying habits, and in recent years internet access has played a key role in that change. Before, a TV advert could be...
4 min read
The industry is a segment, in many cases complex, with many players and also very diversified in the types of B2B businesses that are handled.
2 min read
If you ask an entrepreneur, manager, or owner of their own business, what are their goals? The answer is always: sell more! But they don't always...
3 min read
Everyday sales management is advancing and changing strategies, the way of addressing the public, the way of thinking, and the consumer's buying...
4 min read
Discover why content marketing is crucial for your sales team. Develop effective strategies and adapt their use to your business areas.
4 min read
To measure marketing campaigns and verify success, we must establish specific metrics. To help us identify control and continuous improvement points...
4 min read
Consumer trust in businesses has declined in recent years and it's no secret.
4 min read
Blogging is used to nurture your audience with valuable content, but also to attract people to your website. It is also a fundamental part of Inbound...
2 min read
When we talk about content, directing, and sending information to our customers, we have to think that currently, what audiences are interested in is...
3 min read
Content Marketing is currently used to communicate different messages in different circumstances for the benefit of companies or even individuals. It...