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Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Loyalty

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4 min read

How, why, and when to implement a loyalty plan!

Have you ever wondered why some companies have loyal and committed customers while others seem to have a constant turnover of new customers?

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3 min read

4 Ways CRM supports loyalty strategy

When marketing managers consider how to build direct and lasting relationships with customers, they often think of CRM and loyalty initiatives as...

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3 min read

Ways to Use Customer Service to Build Loyalty

When retailers focus on customer service, they often consider how they can improve all points of contact and service to drive more sales, because...

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5 min read

5 good practices in your Loyalty strategy

Customer loyalty programs are at their core, mechanisms used to alter the behavior of specific customers. However, the behaviors that brands want...

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2 min read

What is a loyalty program?

In most stores and businesses, it is much more expensive (up to 5 times more expensive) to get new customers than to sell to customers who already...

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2 min read

Types of Loyalty Programs

There is no single solution for all types of businesses, ever. For this reason, today that we will talk about loyalty programs, we are going to talk...

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