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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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6 min read

Optimize your business processes

This article arises after asking the following questions: Who doesn't like to improve? Who doesn't seek optimization in their daily tasks? Is there anyone who doesn't like to reduce costs or save money?

Tableau: Success Stories of Major Companies

4 min read

Tableau: Success Stories of Major Companies

Have you ever heard the phrase "Data is the new gold"? You've probably heard it, and it's clear that today, records that seem to be simple...

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6 min read

Digital transformation through UX

Have you ever wondered what the secret of the most successful companies in recent years is? We invite you to discover this secret and put it into...

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6 min read

The perfect recipe for a clean HubSpot Database

Did you know that, just like a recipe requires fresh and well-prepared ingredients to achieve a delicious dish, data cleanliness is essential for the...

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6 min read

Hit a home run with HubSpot's Predictive Lead Score

Imagine that your company and your collaborators are at the center of a baseball stadium in the middle of a game. The stadium is filled with...

Understanding attribution models for effective marketing

7 min read

Understanding attribution models for effective marketing

Has your company ever applied a methodology that certifies the performance of your company's overall conversion through marketing channels,...

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8 min read

ABM strategy, the gateway to closing B2B Deals

If 86% of marketers say their ABM strategies acquire more customers than traditional methods, improving customer lifetime value by reporting up to a...

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3 min read

Transforming data into business decisions

In daily life, we are constantly bombarded with information. Hundreds of WhatsApp messages, an inbox full of unread emails, and a constant and...

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4 min read

Operational Model for Success in 2024

In the dynamic business landscape of 2024, navigating towards the future poses an imperative challenge for organizations seeking sustainable success....

What is Tableau and what is it used for?

3 min read

What is Tableau and what is it used for?

Did you know that Tableau is popular in many large companies? Knowing how to use such tools is truly important nowadays in the world of data.

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