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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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5 min read

Business model: What is it and why is it important?

Imagine that you are going to build your own house, the one you have dreamed of and for which you have been saving for years, you have everything in your mind, but still nothing in writing, would you think of starting the construction without having...

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2 min read

Types of business models in less than 800 characters

Have you ever heard of business models? This concept is quite old, it was introduced at the beginning of the 20th century. The oldest business model...

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5 min read

Increase sales at your hotel with 5 Disney Secrets

It's no secret that Disney is one of the most famous, profitable, and beloved brands in the world, selling millions of dollars a year. Its movies,...

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5 min read

The 5 commandments for cooperative business that maximizes surpluses

The commercial sector has been hit hard by the economic situation, a consequence of the restrictions implemented in each country, because of the...

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4 min read

7 ways for sales to close more deals with quality content

Believe it or not, closing a sale is an art of business relationships, think about it, the salesperson must know the product, needs to identify the...

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4 min read

The infinity stones of sales behind Disney Store

We all enjoy and admire the great work that Disney does year after year when it comes to continue producing movies and series that truly captivate a...

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4 min read

6 Ideas for Content Marketing in Times of Crisis

Consumer trust in businesses has declined in recent years and it's no secret.

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3 min read

The Deadly Sins of Sales Management

B2B Strategy AB Inbev's secret to improving sales in both modern and traditional channels. And what is ABM?

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2 min read

How to increase your traffic and customers with quality content

If you ask an entrepreneur, manager, or owner of their own business, what are their goals? The answer is always: sell more! But they don't always...

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3 min read

Secret Tool for a Better Customer Journey Map: Lean Six Sigma

Do you want to give the customer the best experience in the purchase process, but do not know how? The first step is to understand what you are...

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