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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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3 min read

Omnichannel CRM: 4 ways it impacts sales profitability

Every company has many systems and types of information it can collect from its business and/or its customers. It's no secret that the more information a company has about a specific area, the better decisions it can make in the future, and...

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4 min read

eCommerce and CRM, ideal pair to increase the sales of your business

All companies have a common denominator, the challenge of how to sell more, clearly the holy grail of any commercial strategy.

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3 min read

Key strategies for investing in ads in times of crisis

No one knows exactly how or when it will arrive, but the truth is that the economic crisis could knock on the doors of a weakened economy like ours,...

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1 min read

Marketing, DO NOT touch

At this time it is undeniable that one of the industries that has suffered the most is tourism. I would like to highlight the contributions made by...

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1 min read

Infographic: Shopping Tools

What are Shopping Tools?

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5 min read

5 Steps for a Successful CRM Implementation

When implementing a new software or tool for the company, we always want it to be done in the most optimal way and to make the most of everything it...

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4 min read

CRM for Hospitality: 3 Reasons why your hotel needs a CRM

Let me start with a question: what would happen to the data and information of your hotel's potential clients if social media platforms such as...

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4 min read

How do cooperatives generate value for their members with a CRM?

At the birth of every cooperative, the objective of improving and facilitating the conditions of its members, through the provision of services,...

Optimizing Landing Pages

2 min read

Optimizing Landing Pages: Key for generating and converting Leads

The landing page must impact the user both in the form (design) and in the background (content). Learn everything you need to know to carry out this...

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2 min read

What are leads and why are they key to inbound marketing?

If a person comes to our website and we have no data, how can we know if this person is going to become a qualified or unqualified customer. This is...

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