3 min read
Mauricio Lang | Aug 12, 2021
Customers are no longer 100% concerned about price when buying. There is a belief that there are still markets where price is the only way to compete and the lowest priced product will always sell the most. It is a mistake to believe this and a...
Every company has many systems and types of information it can collect from its business and/or its customers. It's no secret that the more...
We all enjoy and admire the great work that Disney does year after year when it comes to continue producing movies and series that truly captivate a...
When marketing managers consider how to build direct and lasting relationships with customers, they often think of CRM and loyalty initiatives as...
There are several ways to measure and increase the sales levels of a store, either online or physical, and one of them is to increase the average...
When retailers focus on customer service, they often consider how they can improve all points of contact and service to drive more sales, because...
Customer loyalty programs are at their core, mechanisms used to alter the behavior of specific customers. However, the behaviors that brands want...
In most stores and businesses, it is much more expensive (up to 5 times more expensive) to get new customers than to sell to customers who already...
There is no single solution for all types of businesses, ever. For this reason, today that we will talk about loyalty programs, we are going to talk...
