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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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2 min read

Welcome aboard: Customer Journey (CX)

CX initiatives are often designed under a "one-size-fits-all" approach, rather than focusing on the people and moments that matter most in their Customer Journeys.

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3 min read

Lead or qualified lead? Generation of effective sales

Every business needs to generate sales, for this, you must have customers, and before you issue any purchase, it had to go through a process,...

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5 min read

Art and science in Design Thinking

Design is an important element for all companies. It is related to aesthetic as well as technical and strategic aspects, since it does not remain...

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2 min read

CX Design in less than 700 words

Customer Experience (CX) refers to customer experiences with a particular brand. That is, it focuses on the touchpoints that exist before, during and...

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3 min read

ABM, Boosting Marketing and Sales Management

In this blog, we will talk about one of the strategies that has been around for a long time, but which has recently been given greater importance,...

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2 min read

Registration and creation of vendors in the Marketplace

The Marketplace is a platform that helps us connect sellers and buyers, that several companies can publish their products and start selling them.

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3 min read

Case Study: Panasonic and its growth with Marketo

It is very difficult for you not to know who Panasonic is, a Japanese company established in 1918 with annual revenues of more than $62.7 billion,...

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3 min read

How to adapt your company's business rules within HubSpot?

Discover how to adapt business rules for sales and service teams within HubSpot. How to automate business and ticket tracking.

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4 min read

User Management in Magento

Today we will see how to manage each user in Magento, make changes in their data, shipping, and billing addresses, and even help them in their...

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3 min read

What is Content Marketing?

Everyday sales management is advancing and changing strategies, the way of addressing the public, the way of thinking, and the consumer's buying...

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