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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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6 min read

How to be successful in Customer Experience design

It is no secret that a company's most important resource is its customers; the business's success depends on them, which is why the concept of customer experience has been gaining more and more presence. It has reached a point where departments and...

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3 min read

Geolocation in the Magento checkout

For many years, the checkout process in e-commerce applications (particularly the shipping address) was relatively rudimentary, emphasizing the...

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1 min read

Advanced Magento Reporting

Managing an eCommerce, in many cases, involves extraordinary challenges. There are so many things to be aware of that sometimes it is difficult to...

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5 min read

The power of Customer Experience Design

Have you ever had at least one lousy purchase in your life, not because what you buy is not of quality, but because of the experience during the...

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5 min read

What are HubSpot feedback surveys, and what is their purpose?

Find out what HubSpot surveys are, what they are for, the types of surveys you can develop within the CRM and how they bring value to the customer.

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6 min read

DMAIC and other Six Sigma tools to drive continuous improvement

A few months ago, near my house, a family decided to start a business and use part of their garage as a bakery. They put up a display case, had their...

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3 min read

How to create a SEO strategy on HubSpot

Do you know what Search Engine Optimization (SEO) is? If you are an expert in Marketing, indeed you do; if you are not, do not worry because, in this...

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2 min read

Designing with empathy (Design Thinking)

Do you want to design a product or service that works? If you are thinking of using Design Thinking, you should know that a fundamental element that...

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2 min read

Design Thinking: think outside the box

It is easy to say that thinking outside the box allows us to solve complex problems innovatively, but putting it into practice can be a big challenge...

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3 min read

What are HubSpot Payments, and how are they used?

Find out what HubSpot Payments are, how you must use them, and how it helps your business facilitate the customer checkout experience.

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