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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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2 min read

Cybersecurity in the financial industry

With the advent of digitization, companies have more and more channels enabled on the network. Companies in the financial sector, banks, finance companies, insurance companies, and cooperatives, among others, provide many services digitally; this is...

What is Marketo and what is it for?

2 min read

Accelerating account-based experiences with Adobe and Marketo

A B2B sale is not an overnight process and identifying the most appropriate accounts to guide efforts is only the first step. In addition to...

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3 min read

Automation in the Retail Industry

Within the innovation processes of companies in the Retail Industry, there is a commitment to technology. It is not just a matter of e-commerce but...

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2 min read

Service Tickets in HubSpot Service Hub

How to create a service ticket in HubSpot Service Hub? Discover what HubSpot service tickets are, their functions, and how they automate the service...

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4 min read

HubSpot forecast software: The crucial indicator for management

Discover what HubSpot's forecasting software is, how it measures sales and customer service department results and manages sales team metrics.

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5 min read

How to improve the Customer Experience?

Focusing attention on customers' activities and how they perform them makes it easier to find the key to redesigning processes that promise better...

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2 min read

HubSpot target accounts: What are they and what are they for?

Many companies have chosen to implement account-based marketing (ABM). This methodology has given marketing and sales teams the tools to interact and...

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4 min read

What is HubSpot Service Hub and, what are its tools?

Discover HubSpot's service module, tools, how they automate the service team and improve the customer experience.

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4 min read

Ultimate Guide: HubSpot Ads

From ads on a website to billboards on the road, advertising encompasses everything that puts a service or product in the consumer's mind. It's clear...

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4 min read

What to do when you receive a purchase order in your e-Commerce?

You have created your website, given your special touch, added your products, configured your shipping and payment methods, and have everything ready...

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