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Sales and marketing management is a vital area for the success of any company. In a world where competition is intense and consumers are more demanding than ever, it is essential to have effective strategies to maximize efficiency and increase...
Did you know that, according to estimates, on average, a company has only 7 seconds to capture the attention of an online customer before they decide...
What can keep a customer coming back again and again, even when there are seemingly endless options in the marketplace? How can you secure not just a...
Have you ever wondered how some websites appear in the top results of Google while others get lost on the subsequent pages? Did you know that 75% of...
Standing out among your competition is what will allow you to sustain your business over the years. In a highly competitive business environment,...
Customer Relationship Management, or CRM, is a strategy and a set of technologies designed to manage and enhance customer relationships. In general,...
We are no longer in an economy of products, we are in an economy of experiences, increasingly accelerated by a digital and technological revolution,...
The Customer Journey is the customer's journey from the first contact with the company until he/she makes the purchase and uses the after-sales...
Customer relationship management (CRM) systems play a crucial role in enabling companies to manage their interactions with both customers and...
Did you know that 86% of consumers are willing to pay more for an exceptional customer experience (Source: Customer Experience Study, 2020). This...
