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What We Offer

We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Sales

Control and compliance of sales team with Sales Performance Scorecard

9 min read

Control and compliance of sales team with Sales Performance Scorecard

For executives and sales directors, ensuring consistent control, effective monitoring, and strict compliance within the sales team is critical to...

Improve control and tracking of sales with Sales Performance Scorecard

6 min read

Improve control and tracking of sales with Sales Performance Scorecard

For executives and sales directors, achieving consistent, predictable sales outcomes is a persistent challenge in an environment defined by shifting...

What is the Sales Score Performance Methodology?

10 min read

What is the Sales Score Performance Methodology?

As a consultant specializing in sales strategy at ICX Consulting, I’ve witnessed the challenges that organizations face when striving for consistent,...

Maximizing sales through Customer Experience

9 min read

Maximizing sales through Customer Experience

Imagine a sales manager reviewing their KPI dashboard at the end of a quarter: lead conversion rates are inconsistent, even after sending thousands...

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3 min read

Key Sales Challenges to Consider for 2024

Did you know that we are facing a business scenario where collaboration between sales and marketing becomes crucial? Have you wondered, what are the...

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7 min read

Valuing each interaction in Sales Departments

Did you know that, according to estimates, on average, a company has only 7 seconds to capture the attention of an online customer before they decide...

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2 min read

HubSpot Sales Process Optimization Guide | ICX Consulting

The most powerful CRM software that helps sales teams close more business, build and strengthen customer relationships and manage the sales pipeline...

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3 min read

How a Buyer Persona improves the Sales Process

Imagine calling someone who doesn't know about you and you don't know about that person either, but you need to sell them. Does it sound logical to...

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2 min read

The ultimate guide to creating a sales process.

To convert any prospect from a lead to a customer, learn how to create a sales process for your team to use and drive sales effectively. In this...

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4 min read

7 ways for sales to close more deals with quality content

Believe it or not, closing a sale is an art of business relationships, think about it, the salesperson must know the product, needs to identify the...

Content added to ICX Folder

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