7 Key dimensions when implementing a CRM
A CRM, or Customer Relationship Management, is not just a tool or software; it is a strategic approach to managing a company's interactions with its...
CRM (2)
Buyer Persona: The Key to Customer-Centric CRM
Currently, "understanding" customers goes far beyond demographic data. For this reason, buyer personas and other tools that allow for a better...
Why is CRM an essential tool for the future?
Standing out among your competition is what will allow you to sustain your business over the years. In a highly competitive business environment,...
10 Tips before implementing a CRM Platform
Customer Relationship Management, or CRM, is a strategy and a set of technologies designed to manage and enhance customer relationships. In general,...
6 Key processes that a CRM must automate
We are no longer in an economy of products, we are in an economy of experiences, increasingly accelerated by a digital and technological revolution,...
Best Customer Relationship Management Platforms
Customer relationship management (CRM) systems play a crucial role in enabling companies to manage their interactions with both customers and...
CRM Platforms: How to choose the one that best fits your needs
Did you know that 86% of consumers are willing to pay more for an exceptional customer experience (Source: Customer Experience Study, 2020). This...
What is Customer Relationship Management (CRM)?
Nowadays, worldwide, companies need to keep their data, customer data, processes, reports, strategies, among many other aspects, in order to be...
Discover the benefits of CRM (Customer Relationship Management)
In an ever-evolving business world, where customer expectations are higher than ever and competition is fierce, a fundamental question arises: how...
Strategic integration: How social media empowers a CRM
Social Media and sales go hand in hand; all it takes is logging into Facebook or Instagram to see product and service offers. These platforms play a...
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