How do cooperatives generate value for their members with a CRM?
At the birth of every cooperative, the objective of improving and facilitating the conditions of its members, through the provision of services,...
Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.
4 min read
At the birth of every cooperative, the objective of improving and facilitating the conditions of its members, through the provision of services,...
6 min read
From the first year of operation of any company, one of the main challenges in its day to day is the management of the relationship with its...
3 min read
When marketing managers consider how to build direct and lasting relationships with customers, they often think of CRM and loyalty initiatives as...
4 min read
I would like to invite you to test how the integrations between a CRM and a marketing automation platform work, for this, I must first tell you what...
2 min read
A few days ago, a business owner gave me a call asking me if I knew any “cheap” crm software for his real estate business office. This company has 4...
2 min read
Customer experience in companies is undergoing big changes. The use of mobile devices, e-commerce, social networks and the explosion of data, is...
2 min read
A Customer Relationship Management (CRM) system helps companies comprehensively manage customer relationships and customer data, usually guided by 3...
2 min read
Big Data is one of the biggest challenges for companies and one of the top priorities among company managers. This powerful field is no stranger to...
3 min read
Consumer buying habits have changed. Now users have control over the process and have many sources of information, which makes them more analytical....
3 min read
The qualification of potential clients is a methodology used by commercial departments to determine the value of potential customers. This is done by...