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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

CRM (3)

Customer segmentation: the key to a personalized experience

2 min read

Customer segmentation: the key to a personalized experience

Customer segmentation is a key strategy for offering personalized and effective customer experiences. The HubSpot platform allows you to implement...

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How to eliminate contact duplication with HubSpot Operations?

6 min read

How to eliminate contact duplication with HubSpot Operations?

Have you ever experienced the chaos of having multiple duplicate records in your database? You know how frustrating and detrimental it can be for...

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Essential Foundations for Integrating Apps in HubSpot

5 min read

Essential Foundations for Integrating Apps in HubSpot

Discover the essential fundamentals for integrating apps in HubSpot. Define the step-by-step objectives and parameters of your integration projects.

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Key integrations for your marketing in HubSpot

3 min read

Key integrations for your marketing in HubSpot

If you're reading this article, you probably already know what integration is and how it can help simplify processes, optimize efforts, and achieve...

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Benefits of User Experience in Your Company's Ecommerce

4 min read

Benefits of User Experience in Your Company's Ecommerce

Currently, many people prefer not to leave the comfort of their homes and do their shopping for clothing, shoes, accessories, food, technology, among...

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Benefits of having your corporate blog on HubSpot

4 min read

Benefits of having your corporate blog on HubSpot

Blogging is used to nurture your audience with valuable content, but also to attract people to your website. It is also a fundamental part of Inbound...

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Benefits of planning your marketing campaigns in HubSpot

Benefits of planning your marketing campaigns in HubSpot

How do you plan your marketing campaigns? Planning starts with defining a seasonal discount, a publication calendar, a brief and creative designs to...

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Suzuki Success Story: Implementation of Inbound Methodology

4 min read

Suzuki Success Story: Implementation of Inbound Methodology

Through Suzuki's success story, learn how this giant of the automotive manufacturing industry accelerated its growth in sales and traffic to its...

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implementation in Adobe Commerce

4 min read

Value and implementation of sites, stores and views in Adobe Commerce

Through this blog we will learn how to implement and know the importance of a great feature that Magento gives us, which allows us to have different...

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Case study: HubSpot implementation at CASIO UK

3 min read

Case study: HubSpot implementation at CASIO UK

You may have heard about the era of social marketing. If you haven't, I invite you to read on and learn how CASIO UK made it part of its marketing...

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