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In today's business world, effective customer relationship management is essential for success and sustainable growth. This is where CRM, a technological tool that has revolutionized the way companies interact with their customers, comes into play....
If you have ever searched for "Business Model Canvas" on the internet, I assure you that the first results referred to Strategyzer, Alex Osterwalder...
By focusing on the customer experience, companies generate greater loyalty from their buyers, grow their brand presence and, therefore, their...
Find out what lead scoring is and how to set it up from HubSpot, what it's for, its benefits to your buyer personas and customer experience.
At present, incorporating the UX design to your website is necessary, since this is what generates the interaction with it to be friendly and...
Adobe Commerce is an e-commerce platform with a large and complete number of functionalities, among them is catalog and inventory management, where a...
Have you ever heard the phrase "Data is the new gold"? You've probably heard it, and it's clear that today, records that seem to be simple...
Regarding advertising and customer experience, banners are an effective way to achieve both, either by showcasing your products or services,...
In times of crisis you can see who has the skills to survive, grow and develop, and who simply will remain static. This is not alien to human nature,...
The myth of the "estimated cost" Imagine for a moment that you are the CFO of a growing company. It has three investment proposals on the table, each...
