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What We Offer

We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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5 min read

Smarketing: Tips to align Marketing and Sales

Traditionally, most areas within organizations have operated as independent entities. Additionally, the changes that the world market is experiencing, such as the aging of the population, the interconnectedness of people, technological advances and...

Online personalization and its impact on sales automation

5 min read

Online personalization and its impact on sales automation

Online personalization has revolutionized the way businesses connect with their customers, transforming the digital experience into something more...

Marketo Engage main features and when to use it

2 min read

Marketo Engage main features and when to use it

Remember Adobe's Engagement Platform? It's now called Marketo Engage.

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3 min read

Why should strategy precede technology?

In the digital era in which we live, technology has become the mainstay of many companies and industries, promising innovations and solutions to...

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4 min read

How, why, and when to implement a loyalty plan!

Have you ever wondered why some companies have loyal and committed customers while others seem to have a constant turnover of new customers?

Process optimization for a successful digital transition

4 min read

Process optimization for a successful digital transition

Digital Transformation is not simply a matter of implementing advanced technologies, but rather of restructuring internal processes to align them...

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2 min read

Is a CRM System Enough for Your Business? | ICX Consulting

A few days ago, a business owner gave me a call asking me if I knew any “cheap” crm software for his real estate business office. This company has 4...

Welcome aboard: Customer Journey (CX)

3 min read

Welcome aboard: Customer Journey (CX)

Every customer embarks on a journey when interacting with a brand, from the first encounter to becoming a loyal advocate. This journey is shaped by...

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4 min read

Benefits of having your corporate blog on HubSpot

Blogging is used to nurture your audience with valuable content, but also to attract people to your website. It is also a fundamental part of Inbound...

What is Oracle Customer Experience (OCX)?

6 min read

Oracle Customer Experience (OCX) - Complete Guide | ICX

Oracle Customer Experience (CX): A Comprehensive Solution for Modern Businesses

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