3 min read
Aileen Pierce | Jun 05, 2025
If your goal is to improve a process, the first thing you must do is understand it. To do this, you need to get the information, define the step by step, identify the variables and build a diagram that allows the visualization of the process. In...
It is easy to say that thinking outside the box allows us to solve complex problems innovatively, but putting it into practice can be a big challenge...
Design Thinking is a methodology, a way of thinking and processing ideas to come up with a innovative solution. In the words of Tim Brown - CEO of...
First, it is important to know the definition of marketing data before knowing the advantages of marketing data management.
What is a business without customers? A failed project. Having a competitive advantage gives companies a unique value, which allows them to stand out...
In business management, optimizing resources and controlling expenses are key priorities. One of the most effective methods to achieve these...
Customer experience has emerged as today’s top competitive differentiator. Having a robust and scalable CRM platform is no longer optional—it is a...
A CRM is not just a tool for logging contacts or tracking opportunities. It’s a critical component of any modern company’s technological ecosystem....
In today’s business world, Customer Relationship Management (CRM) has become an indispensable tool. CRMs help companies organize, automate, and...
Has your company ever applied a methodology that certifies the performance of your company's overall conversion through marketing channels,...
