Value Proposition Canvas in less than 800 characters
You have probably heard many times the name of this famous canvas to analyse your value proposition from the customer's point of view. Still, you ask...
Strategy (4)
Why generate a digital value proposition?
Customers are no longer 100% concerned about price when buying. There is a belief that there are still markets where price is the only way to compete...
Business Model Canvas: Osterwalder-Pigneur and alternatives
If you have ever searched for "Business Model Canvas" on the internet, I assure you that the first results referred to Strategyzer, Alex Osterwalder...
Build a Business Model Canvas Step by Step
Business Model Canvas: What it is and how to create a business model canvas Have you ever felt that it is difficult to communicate and set strategic...
Business Model Fundamentals: What do you need to know?
When searching the internet for what a business model is, you have probably come across the following sentence by Alex Osterwalder: "A business model...
Business model: What is it and why is it important?
Imagine that you are going to build your own house, the one you have dreamed of and for which you have been saving for years, you have everything in...
Types of business models in less than 800 characters
Have you ever heard of business models? This concept is quite old, it was introduced at the beginning of the 20th century. The oldest business model...
Price management for all types of business models
As part of the administration of an online store it is possible that, depending on the business model and rules that you want to follow, it is...
Innovate vs Invent
Whenever I start a presentation I ask the question of what innovation means to people; I always get different answers, but in general the idea that...
While many cry, sell tissues
In times of crisis you can see who has the skills to survive, grow and develop, and who simply will remain static. This is not alien to human nature,...
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