5 min read
Bryan Sanabria | May 29, 2025
Understanding the customer journey is essential for enhancing their experience and optimizing every touchpoint with the company. Without a clear view of how customers interact with internal processes, businesses can miss opportunities for...
The consumer goods industry, also called CPG (Consumer packaged Goods), in 2019 represented 635 billion dollars for the United States. It should be...
Does the word delight sound interesting to you? In the customer experience field this word is used to refer to the creation of a positive emotional...
This blog will explain what a BMC is and a step-by-step explanation of how to define a business model with this famous canvas.
Are you interested in the word delight once you hear it? In the field of customer experience, this word is used to refer to creating a positive...
