5 min read
Sergio Gutierrez | May 12, 2022
Have you ever had at least one lousy purchase in your life, not because what you buy is not of quality, but because of the experience during the process? For example, we have no way of knowing if the product is sold in the store, so we call or go to...
Have you ever wondered how do I win customers over my competitors in addition to incorporating good marketing practices?
Design is an important element for all companies. It is related to aesthetic as well as technical and strategic aspects, since it does not remain...
Design Thinking is a concept that, as time goes by, is becoming more and more popular and necessary in business. It is a methodology, as well as a...
Imagine you have a cake factory, you already have a defined brand, and your customers buy from you expecting to receive a product of the same size,...
Have you ever heard of the concept of continuous improvement? We are talking about a work philosophy focused on a constant questioning of what could...
Business Model Canvas: What it is and how to create a business model canvas Have you ever felt that it is difficult to communicate and set strategic...
Imagine that at work you heard mention of a new fashionable restaurant in the mountains, suddenly all your acquaintances talk about that place, the...
When searching the internet for what a business model is, you have probably come across the following sentence by Alex Osterwalder: "A business model...
