Marketo Engage leader in the Gartner 2020 Quadrant Lead Management
In today's world, users do not buy the same way as they did 10 or 15 years ago. Nowadays, the concept of "Customer Experience" is frequently heard,...
Adobe Marketing
Marketo: Optimization of campaigns through personalized emails
Regardless of your marketing strategy, creating A/B tests, which consist of testing two scenarios and seeing which one gets better results with your...
Accelerating account-based experiences with Adobe and Marketo
A B2B sale is not an overnight process and identifying the most appropriate accounts to guide efforts is only the first step. In addition to...
Marketo Engage main features and when to use it
Remember Adobe's Engagement Platform? It's now called Marketo Engage.
Adobe Summit 2022: Highlights
New Adobe Summit, find out what's trending, what's new, what's hot, and what's next for Adobe.
What is Marketo and what is it for?
Considered one of the leading software by prestigious analysts such as Gartner and Forrester, Marketo aims to provide businesses of all types and...
Case Study: Panasonic and its growth with Marketo
It is very difficult for you not to know who Panasonic is, a Japanese company established in 1918 with annual revenues of more than $62.7 billion,...
Email marketing campaign with Marketo
Nowadays, most people know what an email is! And a survey conducted by HubSpot confirms it, 91% of consumers use email, either for work, education,...
Main advantages of Marketo
Marketo is a software that encompasses a collection of tools that help the user to implement different strategies for their company, such as inbound,...
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