What is a value proposition?
Many companies are clear about their promise to their customers; some even know why the client wants them since they maintain good communication with...
Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.
8 min read
Many companies are clear about their promise to their customers; some even know why the client wants them since they maintain good communication with...
3 min read
A value proposition is an essential element in any business plan. It describes what makes our product or service different from the competition and...
5 min read
By focusing on the customer experience, companies generate greater loyalty from their buyers, grow their brand presence and, therefore, their...
3 min read
Let's first talk about the value proposition, what is that? Simply put, the value proposition of your business is that "something" for which a...
4 min read
What is a business without customers? A failed project. Having a competitive advantage gives companies a unique value, which allows them to stand out...
4 min read
What is Value Proposition Canvas? To explain what Value Proposition Canvas (VPC) is, I think it is important to first mention what Business Model...
5 min read
If you have any knowledge of Business Model Canvas you will know that it is a powerful tool that helps you to structure the backbone of your...
3 min read
If you have ever googled "business model", "value proposition" or similar terms, you will have come across Strategyzer. Strategyzer is a strategy and...
2 min read
You have probably heard many times the name of this famous canvas to analyse your value proposition from the customer's point of view. Still, you ask...
3 min read
Customers are no longer 100% concerned about price when buying. There is a belief that there are still markets where price is the only way to compete...