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Create your own infographic with these simple steps
Have you ever wondered why is it that an infographic catches your attention?
Make your Buyer Persona memorable for your team
As you will remember in our blog about How much do you really know about the people who buy from your business? We explained what buyer persona are...
10 reasons why you need a Buyer Persona and not an Archetype
People and archetypes are in some sense very close but they are different. In marketing terminologies tend to be confused due to the fact that the...
Build your B2B buyer persona properly
Understanding your B2B buyer persona always has to be the main element in your marketing strategy, and knowing them thoroughly is very important...
How much do you know about the people who buy from your business?
The buyer persona is the semi-fictitious representation of your ideal client, based on a joint investigation with different departments of your...
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