13 min read
Rosita Jarquín

9 min read
What is a Business Process Manager (BPM) and what is it for?
In today’s business world, where everything changes at lightning speed and adaptability is essential, effective process management has become...

14 min read
Benefits of using BPM
Nowadays, companies operate in an environment that is constantly changing and where competition never lets up.

4 min read
Automate follow-ups in Salesforce with generative AI
Recently, AI has become a critical pillar for organizations around the world.

7 min read
What is Oracle Customer 360?
Having detailed, updated and accurate information about them not only helps to personalize services, but also to strengthen the relationship with...

14 min read
Codes to AI-enabled experiences in redesigning the customer journey
Today’s business landscape demands more than just efficient processes; it requires the ability to create experiences that not only attract customers...

13 min read
5 reasons why Salesforce leads the CRM world
Customer experience has emerged as today’s top competitive differentiator. Having a robust and scalable CRM platform is no longer optional—it is a...

4 min read
CRM integration with other business tools
Customer Relationship Management (CRM) has emerged as a crucial strategy for organizations to build strong connections with their customers. What can...

6 min read
Oracle Customer Experience (OCX) - Complete Guide | ICX
Oracle Customer Experience (CX): A Comprehensive Solution for Modern Businesses