2 min read
Katerine Rodriguez | Nov 24, 2020
Understanding your B2B buyer persona always has to be the main element in your marketing strategy, and knowing them thoroughly is very important because each one is unique in each business.
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As you will remember in our blog about How much do you really know about the people who buy from your business? We explained what buyer persona are...
People and archetypes are in some sense very close but they are different. In marketing terminologies tend to be confused due to the fact that the...
Have you ever wondered why is it that an infographic catches your attention?
The buyer persona is the semi-fictitious representation of your ideal client, based on a joint investigation with different departments of your...
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