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Oscar Agüero

Case study: How does Coca-Cola do it in the digital world?

3 min read

Case study: How does Coca-Cola do it in the digital world?

Coca-Cola is undoubtedly one of the most recognized brands in the world, with a market presence that dates back to its beginnings in 1886 when John Pemberton served the first Coca-Cola. Today, the Coca-Cola Company sells hundreds of beverage brands...

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ContentMarketing

4 min read

Content marketing: The paradigm shift in the industry

The industry is a segment, in many cases complex, with many players and also very diversified in the types of B2B businesses that are handled.

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How the food industry is automating business management

3 min read

How the food industry is automating business management

In the new commercial dynamics, sales processes have had to adapt to the demands of digital users. The change has dramatically influenced consumer...

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Cybersecurity in the financial industry

2 min read

Cybersecurity in the financial industry

With the advent of digitization, companies have more and more channels enabled on the network. Companies in the financial sector, banks, finance...

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Automation of payment management through Workflows

3 min read

Automation of payment management through Workflows

Can a CRM be used in administrative or back-office processes, which are normally ERP's?

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Service Portal and a CRM

3 min read

Automate your service platform with a service portal and a CRM

As a result of the commercial and social constraints applied to address the health emergency, the need to move from a face-to-face to a digital...

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CRM for service centers in Cooperatives

4 min read

How do cooperatives generate value for their members with a CRM?

At the birth of every cooperative, the objective of improving and facilitating the conditions of its members, through the provision of services,...

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cooperative

5 min read

The 5 commandments for cooperative business that maximizes surpluses

The commercial sector has been hit hard by the economic situation, a consequence of the restrictions implemented in each country, because of the...

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An atypical Christmas, is your e-commerce team ready?

3 min read

An atypical Christmas, is your e-commerce team ready?

Definitely this coming Christmas will be very different from the past and businesses must be prepared to be able to actively participate in an...

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